Prediction Markets Hit $240B as Retail Traders Expand Beyond Crypto

A new report from Bitget and Polymarket reveals that prediction markets have evolved into a $240 billion industry, with retail users driving growth through increased trading activity across multiple asset classes and events.

Market Growth and Scope

According to the report, prediction markets are expanding beyond their original association with niche speculation. The $240 billion valuation reflects the scale of the sector, which now encompasses trading on everything from cryptocurrency to political outcomes. Retail users form the primary base of this market, indicating a shift toward mainstream participation rather than institutional-only activity.

Retail User Participation

The report highlights that retail traders are engaging in prediction markets with increasing frequency. This elevated trading activity suggests that prediction markets are transitioning from a specialized financial instrument into a regular tool for tracking and wagering on real-world events.