Meta Rolls Out AI Creator Assistant on Facebook in US, Canada, India

According to Meta, the company rolled out its AI creator assistant on Facebook on June 4 for creators in the US, Canada, and India. The conversational tool answers questions about audience shifts and post performance, suggests content ideas, and determines optimal posting times. The assistant analyzes a creator's content style, performance, community, goals, and Facebook trends, including popular audio and formats.

Meta is also expanding AI translations for Reels, adding support for Arabic, Bahasa Indonesia, French, Thai, and Vietnamese. The feature now supports 14 languages in total. Meta said more than 500 million Facebook users watch AI-translated videos each week.